Who wasn’t impressed by Jordan Spieth’s incredible victory at the 2015 Masters? Spieth, a relative unknown in the field prior to the four-day tournament, took the golf world by storm with his impressive win over the legends – Micholson, Woods, McIlroy and the like. Spieth’s Masters win was his first major golf tournament victory. In doing so, he became the second youngest Masters champion ever behind Tiger Woods.
Jordan Spieth’s incredible Masters victory on Sunday not only resoundingly announced the arrival of golf’s newest young gun, it also highlighted the bitter rivalry of two of the world’s biggest sports apparel makers, Under Armour and Nike. Throughout the four-day tournament at the storied Augusta National Golf Club in Georgia, the 21-year-old Spieth was clad head to toe in logos for Under Armour, which had originally signed him in 2013 before he was known to the world.
It struck me that the Atlanta community association industry is not unlike this story. On one hand, you have the firmly entrenched “old guard” – management companies that have been around for years. And on the other, you have newer brands like Beacon Management Services, whose name may not be as familiar to some, yet have competed and won against many of Atlanta’s biggest players. * In fact, our business has grown almost 25% in the last six months on word of mouth alone.
Jordan Spieth proved that yesterday’s winners may not be on the leader board today and that resting on one’s laurels does not produce champions.
2015 will continue to be a transformational year for Jordan Spieth and for Beacon Management Services. Much like Under Armour and Spieth, Beacon is just getting started.
* While Beacon Management may be a newer brand, it’s senior management team is not. Steve Weibel was the founder and owner of Community One Associates before selling his company and establishing Beacon. It was listed as one of Atlanta’s largest community Association management companies by the Atlanta Business Chronicle. For more information about how Beacon can help you, please visit www.beaconmanagementservices.com.
